Visual Identity System
– May 2023

Elahe Panahi developed the visual identity and logotype for Liébeaux, a landscape design and environmental practice operating at the intersection of creation, maintenance, and ecological intervention. The project approaches identity design as a conceptual extension of landscape thinking, where visual form reflects processes of growth, structuring, and transformation within both natural and constructed environments.

Rather than functioning as a purely commercial mark, the logo is conceived as a visual system that translates ecological rhythms, spatial organization, and landscape processes into a contemporary graphic language. Through a restrained and minimal visual approach, the identity explores the balance between human control and the organic development inherent in ecological practices.

The project reflects Panahi’s broader interest in how visual systems can articulate the tension between structure and space, further extending her ongoing investigation into human relationships with the natural world.